---
product_id: 178000022
title: "COPYWRITING SECOND EDITION"
price: "€ 39.32"
currency: EUR
in_stock: true
reviews_count: 6
url: https://www.desertcart.at/products/178000022-copywriting-second-edition
store_origin: AT
region: Austria
---

# COPYWRITING SECOND EDITION

**Price:** € 39.32
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** COPYWRITING SECOND EDITION
- **How much does it cost?** € 39.32 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.at](https://www.desertcart.at/products/178000022-copywriting-second-edition)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogues, company magazines and internal communications.Using a series of exercises and up-to-date illustrated examples of award-winning campaigns and communication, Copywriting, Second Edition takes you through step-by-step processes that can help you to write content quickly and effectively.Including insightful interviews from leading copywriters, as well as illustrated case studies of major brands that explore the challenges involved in creating cutting-edge copy, this book will provide you with all the tools you need to become a confident and versatile creative copywriter.

Review: illustrations inside the digital format not readable - could not enjoy reading due to poor illustrations but otherwise book looks good. Have returned kindle format and trying to buy paperback.
Review: Einfach. Übersichtlich. Schön gestaltet. - Professionelle Copywriter werden aus diesem Buch vermutlich nicht viel mitnehmen. Die Informationen darin sind nicht neu, aber wunderschön grafisch aufbereitet. Durch Beispiele werden Werbetexte und ihre Anwendung genau erläutert. Dieses Buch ist daher besonders gut für jene Leser geeignet, die noch nie etwas von "Copywriting" gehört haben und abseits von trockenen Büchern - die durchaus gute Informationen enthalten - einen guten Überblick über das Thema haben wollen.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #654,523 in Books ( See Top 100 in Books ) #465 in Communication Reference #1,700 in Writing Guides (Books) #25,977 in Analysis & Strategy |
| Customer Reviews | 4.6 out of 5 stars 113 Reviews |

## Images

![COPYWRITING SECOND EDITION - Image 1](https://m.media-amazon.com/images/I/71rvjODPBKL.jpg)

## Customer Reviews

### ⭐⭐⭐ illustrations inside the digital format not readable
*by P***R on 11 September 2021*

could not enjoy reading due to poor illustrations but otherwise book looks good. Have returned kindle format and trying to buy paperback.

### ⭐⭐⭐⭐⭐ Einfach. Übersichtlich. Schön gestaltet.
*by N***E on 17 October 2018*

Professionelle Copywriter werden aus diesem Buch vermutlich nicht viel mitnehmen. Die Informationen darin sind nicht neu, aber wunderschön grafisch aufbereitet. Durch Beispiele werden Werbetexte und ihre Anwendung genau erläutert. Dieses Buch ist daher besonders gut für jene Leser geeignet, die noch nie etwas von "Copywriting" gehört haben und abseits von trockenen Büchern - die durchaus gute Informationen enthalten - einen guten Überblick über das Thema haben wollen.

### ⭐⭐⭐⭐⭐ Must!
*by R***S on 20 November 2017*

Very useful tool for both designers and copywriters. A lot of examples and tips to perform at best in your job!

## Frequently Bought Together

- COPYWRITING SECOND EDITION
- Idea Writers
- The Copywriter's Handbook:A Step-by-Step Guide to Writing Copy That Sells (4th Edition)

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---

*Product available on Desertcart Austria*
*Store origin: AT*
*Last updated: 2026-06-04*