---
product_id: 58622755
title: "Colour Care Shampoo"
brand: "provoke"
price: "€ 7.54"
currency: EUR
in_stock: true
reviews_count: 13
category: "Provoke"
url: https://www.desertcart.at/products/58622755-colour-care-shampoo
store_origin: AT
region: Austria
---

# Optical brighteners for instant shine Antioxidants protect from pollution Purple formula for brassiness control Colour Care Shampoo

**Brand:** provoke
**Price:** € 7.54
**Availability:** ✅ In Stock

## Summary

> 💜 Shine bright, stay bold — your colour’s new best friend!

## Quick Answers

- **What is this?** Colour Care Shampoo by provoke
- **How much does it cost?** € 7.54 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.at](https://www.desertcart.at/products/58622755-colour-care-shampoo)

## Best For

- provoke enthusiasts

## Why This Product

- Trusted provoke brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Brassiness? Not Here!:** Neutralizes unwanted yellow tones for fresh, bright blonde and grey hair.
- • **Daily Use, Zero Damage:** Gentle enough for everyday cleansing without stripping or build-up.
- • **Shine That Turns Heads:** Optical brighteners deliver dazzling, salon-worthy gloss after just one wash.
- • **Pollution-Proof Your Hair:** Antioxidants shield your colour from environmental damage.
- • **Vibrant Colour, Every Day:** Prolong your hair colour with the UK’s #1 purple shampoo brand.

## Overview

PROVOKE Touch Of Silver Colour Care Shampoo is a 400ml daily-use formula designed to prolong and protect blonde, grey, and highlighted hair colour. Infused with purple pigments, antioxidants, and optical brighteners, it neutralizes brassiness, shields hair from pollution, and boosts shine for visibly brighter, healthier hair after just one wash.

## Description

Product Description Pro:voke Touch Of Silver Colour Care Shampoo is a gentle cleansing shampoo that helps to protect against environmental pollution to safeguard your colour. Containing Optical Brighteners it helps to keep hair colour bright between uses of the brightening shampoo whilst preventing pigment colour build-up for beautiful, healthy hair every day of the week. Ingredients Aqua (Water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Acrylates Copolymer, Parfum (Fragrance), Sodium Benzoate, Phenoxyethanol, Acrylic Acid/Acrylamidomethyl Propane Sulfonic Acid Copolymer, Potassium Sorbate, Disodium EDTA, Glycerin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Coconut Acid, Sodium Hydroxide, Panthenol, Butylene Glycol, Disodium Distyrylbiphenyl Disulfonate, Camellia Sinensis (Green Tea) Leaf Extract, CI 60730 (Acid Violet 43). Directions Apply to wet hair, massage into a lather, rinse thoroughly. Use daily or every other wash, and combine with Brightening Shampoo & Intensive Conditioner for maximum color protection and shine. Safety Warning FOR EXTERNAL USE ONLY Manufacturer Contact Information 3-5 Armstrong Way Gt Western Ind Park Southall Ub2 4Sd

Review: Touch of silver daily wash shampoo - I was looking for some thing to use daily as that’s how often I need to wash mine . Mainly purchased to use to keep my grey hair in really good condition . I love this shampoo it’s so gentle on your hair a massive bottle and it’s really cheap to most shampoos I’ve seen . Just ordered the conditioner to go with it lovely shampoo great price bonus !
Review: Affordable and actually works! - Best shampoo I've used. I've dark blonde hair prone to go brassy this shampoo is perfect. Tones the brassiness and brightens the blonde. Would definitely recommend and will buy again. Great price and lovely smell. My hair feels so good after just one use. Can use daily unlike other hair toning shamppos

## Features

- PROLONG YOUR HAIR COLOUR AND ADD SHINE WITH PRO:VOKE PURPLE COLOUR CARE SHAMPOO FROM THE 1 PURPLE BRAND IN THE UK.
- WHO IS THE PERFECT MATCH? Natural, coloured, highlighted or platinum blonde, white and grey hair. Prolongs colour and creates vibrant, dazzling shine for visibly brighter hair after just one wash
- HOW DOES THE PURPLE MAGIC WORK? Formulated with anti-oxidants and optical brighteners, this shampoo protects against environmental pollution to safeguard your colour and boost shine, resulting in healthy hair that feels fresh and rejuvenated
- MAXIMISE RESULTS Use everyday and every other wash combine with our Brightening Shampoo & Intensive Conditioner for maximum results.
- OTHER KEY FEATURES From the original Purple brand

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B01MYXK2TX |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Benefits | Color Protection, High Gloss |
| Best Sellers Rank | 4,757 in Beauty ( See Top 100 in Beauty ) 226 in Shampoos (Beauty) |
| Brand | PROVOKE |
| Brand Name | PROVOKE |
| Country Of Origin | United Kingdom |
| Customer Reviews | 4.5 out of 5 stars 2,927 Reviews |
| Hair Type | All |
| Hair type | All |
| Item Dimensions | 45 x 75 x 210 millimetres |
| Item Form | Liquid |
| Item Weight | 0.4 Grams |
| Item form | Liquid |
| Liquid Volume | 400 Millilitres |
| Manufacturer | Karium |
| Manufacturer Contact Information | 3-5 Armstrong Way Gt Western Ind Park Southall Ub2 4Sd |
| Manufacturer Part Number | 40010949 |
| Material Type Free | Paraben Free |
| Model Number | 40010949 |
| Number of Items | 1 |
| Other Special Features of the Product | PROVOKE |
| Recommended Uses For Product | Cleanse, Itchy Scalp |
| Scent | aldehydic |
| Scent Name | aldehydic |
| Suitable Hair Colour | White |
| Unit Count | 400.0 millilitre |

## Product Details

- **Age range (description):** Adult
- **Brand:** PROVOKE
- **Hair type:** All
- **Item form:** Liquid
- **Scent:** aldehydic

## Images

![Colour Care Shampoo - Image 1](https://m.media-amazon.com/images/I/71dIC3bxMoL.jpg)
![Colour Care Shampoo - Image 2](https://m.media-amazon.com/images/I/71vLGwlOiOL.jpg)
![Colour Care Shampoo - Image 3](https://m.media-amazon.com/images/I/716AkFyrKRL.jpg)
![Colour Care Shampoo - Image 4](https://m.media-amazon.com/images/I/81QDqUjMlhL.jpg)
![Colour Care Shampoo - Image 5](https://m.media-amazon.com/images/I/8173u8hcqbL.jpg)

## Available Options

This product comes in different **Size** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Touch of silver daily wash shampoo
*by D***A on 30 January 2026*

I was looking for some thing to use daily as that’s how often I need to wash mine . Mainly purchased to use to keep my grey hair in really good condition . I love this shampoo it’s so gentle on your hair a massive bottle and it’s really cheap to most shampoos I’ve seen . Just ordered the conditioner to go with it lovely shampoo great price bonus !

### ⭐⭐⭐⭐⭐ Affordable and actually works!
*by M***B on 1 May 2025*

Best shampoo I've used. I've dark blonde hair prone to go brassy this shampoo is perfect. Tones the brassiness and brightens the blonde. Would definitely recommend and will buy again. Great price and lovely smell. My hair feels so good after just one use. Can use daily unlike other hair toning shamppos

### ⭐⭐⭐⭐ Nice shampoo
*by R***N on 16 September 2025*

Not a lot of pigment but lathers well and hair feels very clean

## Frequently Bought Together

- PROVOKE Touch Of Silver Colour Care Shampoo 400 ml , Daily Colour Protect Shampoo, Prolongs Colour and Adds Shine
- PROVOKE Touch Of Silver Colour Care Conditioner, Purple, 400ml
- PROVOKE Touch Of Silver Brightening Purple Shampoo 200 ml, Neutralises Yellow and Orange tones, Formulated with Violet and Blue Pigments

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---

*Product available on Desertcart Austria*
*Store origin: AT*
*Last updated: 2026-06-07*