D&ad: The Copy Book
Product ID: 139640213
📚Hardcover edition for durability
🔥Timeless, updated creative bible
✍️Insights from 53 top copywriting pros
✍️ Unlock the power of words and lead the creative revolution!
D&AD: The Copy Book is a hardcover, expertly curated collection of copywriting wisdom from 53 industry legends. Originally published in 1995 and now updated, it remains the definitive guide for professionals seeking to craft compelling, persuasive messages across all media. Highly rated and widely respected, this book is essential for anyone serious about mastering the art of influence in advertising, marketing, and beyond.
| Dimensions | 19.5 x 14 x 3.5 cm |
| Generic Name | Book |
| Importer | Bookswagon, 2/13 Ansari Road, Daryaganj, New Delhi 110002, [email protected], 01140159253 |
| Isbn 10 | 3836568527 |
| Isbn 13 | 978-3836568524 |
| Item Weight | 1 kg 270 g |
| Language | English |
| Net Quantity | 1 Piece |
| Packer | Bookswagon, 2/13 Ansari Road, Daryaganj, New Delhi 110002, [email protected], 01140159253 |
| Print Length | 536 pages |
| Publication Date | 30 June 2021 |
| Publisher | Taschen GmbH |
User
The copy book
If you're in advertising you better read this book.If you're in marketing how have you not read this book already.If you're an entrepreneur read this book.If you want to see just how impactful ads can be, read this book.
User
The OG book for copywriters!
This book has left me inspired and with the will to just get out there with creative confidence!
User
Tells you how the writer was thinking.
Great book,it has great Ads and it even shows what the writer was thinking while writing the Ad. A must read for people interested in advertising
User
Poor condition
Some pages are twisted and look bad.This is an extremely expensive book to have such a condition.
User
This is an amazing book
I have been using the office book for a long time and wanted to get one for myself. Great that I was able to find it. For all the copywriters who are starting and who want to brainstorm (not with AI), it is definitely recommended.
User
Llegó súper bien
Llegó rápido y en buenas condiciones ✨
User
Brilliant
Excellent book. Includes most of my favourite campaigns.
User
Enorme fuente de inspiración
Si te dedicas a la Publicidad, tienes que tener este libro.Es un resumen de algunos de los mejores copywriters, principalmente de Reino Unido. Presenta una pequeña biografía de cada profesional y luego éste ofrece sus consejos al lector. Después pueden verse algunos de sus principales trabajos.
User
Ottimo!
Regalato ad un designer, è stato super apprezzato! L'articolo è arrivato in pochissimo, curato e avvolto nella pellicola protettiva. Se non sapete cosa scegliere, i libri di Taschen sono una garanzia!
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