Strategic Brand Management
Product ID: 284676661
€ 164.14
1
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Description
Strategic Brand Management
Specifications
| Best Sellers Rank | #4,601,139 in Books ( See Top 100 in Books ) #518 in Product Management #2,038 in Business Marketing |
| Customer Reviews | 4.7 4.7 out of 5 stars (42) |
| Dimensions | 9.6 x 0.6 x 7.4 inches |
| Edition | 4th |
| ISBN-10 | 019879780X |
| ISBN-13 | 978-0198797807 |
| Item Weight | 1.58 pounds |
| Language | English |
| Print length | 368 pages |
| Publication date | September 19, 2018 |
| Publisher | Oxford University Press |
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