– Ever Straightening with Brazilian Keratin Smooth Shampoo, Smooth & Sleek, Makes Hair Smoother After the First Use, for Shiny Hair, Sulfate Free, 385ml

I’ve been using the OGX Ever Straightening Brazilian Keratin Smooth Shampoo and I’m really impressed with the results. My hair feels noticeably smoother, softer, and easier to manage after just a few washes. It helps reduce frizz and leaves a nice, healthy shine without making the hair feel heavy. The scent is also really pleasant and not too strong. Overall, a great shampoo that does exactly what it promises. Highly recommended!

Just love the OGX shampoo and conditioner combo. Leaves hair feeling / looking amazing and smells lovely. I've very long hair and this helped speed up the time it takes to straighten.

A great little shampoo that leaves his soft, smooth and not stripped

Nice smell, thick texture. Lasts well. No reaction. Doesn’t straighten or defrizz.

Nice smelling shampoo that will actually leave your hair soft/sleek/straight and frizz free. It's doesn't lather up much, not much suds but after washing it out and drying my hair was left in great condition. Shine Straight Sleek Frizz free Smells lovely too, I wash my hair between 2-4 times per week depending and I've noticed that this shampoo gives you around 2-3 days until your hair needs washed again. Not a bad price either, recommend.

Since my teens, I had washed my hair every day due to greasy roots. That was until 5 years ago, I've gradually increased the length of time between washes. This last year, I have finally got to a stage that my hair only requires a wash twice a week. Its taken years of patience! So my hair type now, is normal. I wanted a shampoo that was sulphate free. I'm not sure if sulphate free is necessarily better but I wanted a less harsh approach and whilst cleaning my hair at the same time. It also has a tiny bit of frizz and a kink. I bought this for a reasonable price on Amazon. I have previously bought this in a high street store for a few pound more. The overall packaging of the bottle is appealing. It looks good in a bathroom. It smells divine. Coconut/almond...that sort of smell. Great consistency and worked well into a lather with plenty of water. My hair did feel a bit oily immediately after washing and prior to drying. But after drying, my hair felt amazing and it was surprisingly straight with less kinks (no need to use a straightening iron) I am really impressed with how clean my hair felt with this, I will definitely buy again.

During application the shampoo, it does not lather up like conventional shampoos. I ended up putting a large amount of product in my hair before the lather appeared which lead me to believe it won't last long. It has a jelly like texture so when you rub it in your hands it tends to slide off and fall in the shower tray, again more wastage! The product dries the hair out completely and it takes me a long time to work my fingers through my hair to remove the mass of tangles, not ideal when you are rushing to get ready in the mornings. After using the conditioner there is an improvement with the tangles but it's not a nice feeling to be pulling and tugging at your hair whist the shampoo is in. I imagine this process is causing a lot of stress and damage to the hair. I have not seen much improvement to my hair since using the product. I liked the idea of it being organic with natural ingredients, I might try one of the other products in the organix range in the hope it's a more enjoyable experience and easier to use. The only positive I can say about the shampoo is the smell which is gorgeous.

This is amazing. Leaves the hair soft and shiny

Sehr gutes Produkt, glättet die Haarstruktur und dass Haar ist weich und geschmeidig.

Good quality and it cleans efficiently without drying my hair

Makes my hair so smooth and soft. I feel like it has contributed to healthier hair.

Ce shampoing m’a vraiment convaincu. Il laisse les cheveux très doux, brillants et faciles à coiffer. Grâce à la kératine, ils sont plus lisses et paraissent en meilleure santé après quelques utilisations seulement. La texture est agréable, il mousse bien et son parfum est vraiment plaisant sans être trop fort. Il nettoie efficacement sans alourdir les cheveux, ce qui le rend adapté à une utilisation régulière. En résumé, c’est un excellent shampoing pour ceux qui cherchent à lisser et nourrir leurs cheveux, tout en leur apportant de la douceur et de la brillance. Je suis très satisfait du résultat.

This shampoo and conditioner saved me a ton of money from the salon. This product was so great and definitely makes my hair smooth, shiny and less frizzy. As someone with thick hair, this is my go-to product; it doesn't weigh my hair down or make it flat. This is now my new favourite! Thank you OGx for this product! 💯🙌🏻