By Robert B., PhD Cialdini Influence: The Psychology of Persuasion (Rev. Ed., 1st Collins Business)

Any one can be a person of influence as long as you set your mind to it.

A must read for any business student

An excellent book that describes well what influences we are subjected to on a regular basis. Information everyone should know about. He tells you how you can arm yourself against these influences, if you recognise them as being used improperly. I definitely learned a lot from this book. Hans Boehnke

Good price

Products very good

I ordered three Audio books at the same time. By the time I opened "Influence" and found out the media was bad, my "return window" had closed. I currently have no other way to let the seller know about the defect other than this method. I hope the seller reads this and responds. If they do, I'll adjust my rating accordingly. I tried this audio book out in several different players and they all reacted the same way, as if it wasn't even a CD. They don't allow the CD to be read at all and immediately eject the media. Visually I see nothing wrong with the media, they look and feel like a hundred other audio books I've consumed over the years but something is definitely wrong with this set or batch. They are not recognized as valid media.

Great book to listen to in the car. This is information everyone should have. We are all victimized by compliance experts. David Mullens